Just Released! New Media Features to Invoke’s Real-Time Research Platform
The Invoke team has been working hard in developing a great product for our customers. We are excited to launch another important addition to our Engage Research Platform. This release brings new...
View ArticleNew Question Type: 10 Points Grid Scale
Invoke is happy to announce the launch of the first in a series of improvements we are making in the types of questions we can ask our participants: The 10 points grid scale question type. The Engage...
View ArticleHola! Invoke research platform now available in 6 languages
We are excited to announce our proprietary, on-line research platform is now available in 6 languages: English, Spanish, German, French, Italian, and Portuguese. With this added enhancement, the...
View ArticleNew Features in Analytics!
The new Analytics version includes many updates in the question and chart display, and a whole new On-Screen Help experience. Adaptive Axis Values Chart axis range now changes automatically according...
View ArticleCan you smell what Invoke is cooking? Introducing DataChili
Invoke announces the release of DataChili – a complementary application to Invoke’s qual/quant suite of products that brings large-scale (10,000+ of respondents) online surveys into the equation to...
View ArticleJust Released! Real-Time Quota Management
Real-Time Quota Management™ (RTQM™) is a powerful extension to the Invoke large-scale qualitative research platform. RTQM™ ensures that you only talk to the people matching your segment and quota...
View ArticleBig Data vs. Integrated Data
or: How my aversion from one buzzword made me fall for another I recently attended The Market Research Event (TMRE) in Nashville and got back with a bad buzzword-rash. Mainly because of one buzzword in...
View ArticleOnline Focus Groups & The Electric Kettle
Since the late 1990s when Online Focus Groups first burst onto the scene, they haven’t evolved much. In many ways they are still in their premature and somewhat even naive incarnation. Very much like...
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